TED Talks are amazing, and it#nbsp;is#nbsp;great benefit to#nbsp;know how to#nbsp;share your idea with wide audience and keep their attention. The book is#nbsp;like "Made to#nbsp;stick" opens for us#nbsp;ways and approaches how to#nbsp;get your idea shine and memorised for a#nbsp;long time. TED Talks book is#nbsp;more about public speeches nether about written stories and it#nbsp;supports knowledge we learned from "Made to#nbsp;stick".
Today, an#nbsp;ability to#nbsp;give a#nbsp;public speech about your ideas is#nbsp;likewise the ability to#nbsp;speak or#nbsp;to#nbsp;learn. TED Talks is#nbsp;verys uccessful and many of#nbsp;their speeches have millions of#nbsp;views on#nbsp;Youtube. There are many video-bloggers who have millions of#nbsp;subscribers because of#nbsp;high-quality content they produce and knowledge how to#nbsp;distribute it#nbsp;right.
Immediate knowledge spreading through Internet and world wide web interactivity helps us#nbsp;to#nbsp;share any information from almost any point of#nbsp;the planet. A#nbsp;skill of#nbsp;giving public speeches helps to#nbsp;get lots of#nbsp;advantages: build companies, create social organisations, develop tech and science.
Words change the world
Share your idea
You will ever find something important to#nbsp;give a#nbsp;speech about. That’s could be#nbsp;a#nbsp;unique experience of#nbsp;work, travel, hobbyor just a#nbsp;great story. Remember, what was the last time you heard "Wow! That’s so#nbsp;interesting, what’s happened?"Probably that’s something you could share with audience.
Why your speech is#nbsp;important for the audience? What’s the most important? Speak with audience same language, that’sthe guarantee you will be#nbsp;understood.
Give more than you get. Useful information is#nbsp;always important and valuable without asking for a#nbsp;pat on#nbsp;the back. The audience will be#nbsp;grateful if#nbsp;the topic and content got the people inspired.
Make them follow the baseline
There is#nbsp;a#nbsp;crucial element of#nbsp;any successful speech#nbsp;— a#nbsp;baseline which helps to#nbsp;keep listeners attention from the beginning to the end of#nbsp;the monolog. This is#nbsp;a#nbsp;journey you make together with them, it#nbsp;helps you to#nbsp;follow the baseline at#nbsp;any moment and will keep within the narrative.
Minimalism is#nbsp;a#nbsp;key to#nbsp;success. Just remember it#nbsp;wouldn’t be#nbsp;possible to#nbsp;share all the concepts. Concentrate on#nbsp;the most important#nbsp;— less ideas, but more facts and examples.
Usually speakers intent to#nbsp;show and tell as#nbsp;many facts and numbers as#nbsp;possible within number of#nbsp;slides and time limits for the speech. 40 minutes monolog is#nbsp;not good idea. It#nbsp;is#nbsp;not possible to#nbsp;keep people’s attention for so#nbsp;long.
Maximum speech time at#nbsp;TED is#nbsp;18 minutes. They trust that this time is#nbsp;enough to#nbsp;share breakthrough in#nbsp;science, share a terrific story or#nbsp;turn the world upside down.
Make them love you. Connect them
Have a#nbsp;look of#nbsp;the amazing speakers, who took the audience by#nbsp;storm, using sincerity and jokes.
For getting a#nbsp;good contact with audience helps to#nbsp;be#nbsp;yourself. If#nbsp;your emotional, do#nbsp;not hide your emotions, if#nbsp;you aresilly, be#nbsp;silly. However, being egocentric not good to#nbsp;share. Careful with jokes, they need to#nbsp;be#nbsp;simple, clear and fun.
How to#nbsp;explain the idea? Follow "step by#nbsp;step" approach. The method is#nbsp;to#nbsp;share the idea using a#nbsp;chain of#nbsp;interconnected sentences. It#nbsp;is#nbsp;good to#nbsp;ask right questions and answer them using metaphors and examples. Those two are not the same. Metaphors provide us#nbsp;with a#nbsp;pattern, comparing the idea with simpler things. Examples are from life, something practical which supports the metaphors.
Use conviction, visual elements and show
Conviction means a#nbsp;substitution people’s knowledge about something. That’s not simple to#nbsp;make but having a#nbsp;great speech with stories and common sense is#nbsp;absolutely real. Don’t forget about visuals, infographics.
When you want to#nbsp;surprise the audience, other methods could be#nbsp;brought#nbsp;in. A#nbsp;wonderful journey would be#nbsp;useful. A simple language without any slang and idioms. Visuals help to#nbsp;illustrate and support your idea enhancing dramatic moments. Another option is#nbsp;to#nbsp;share a#nbsp;fantastic future#nbsp;— as#nbsp;brighter picture would be#nbsp;as#nbsp;more desirable the audience want to be#nbsp;there.
Speech preparation and run through
Is#nbsp;the written text needed or#nbsp;improvisation? Actually, both are possible, but written speech structure (not the text) is highly recommended. However, there were examples when speakers forgot the text and ruin the speech. Many ways are possible#nbsp;— write a#nbsp;scenario or#nbsp;write the text, record it#nbsp;and listen. Mainly people write the text and memorise#nbsp;it. You should be#nbsp;comfortable with the chosen way.
Run through is#nbsp;not a#nbsp;luxury. It#nbsp;is#nbsp;highly recommended to#nbsp;limit your speech in#nbsp;90% of#nbsp;the time. ForTED it#nbsp;is#nbsp;18 minutes. They recommend to#nbsp;you’re your speech in#nbsp;front of#nbsp;people you know and correct issues and change some words if#nbsp;you’re not comfortable with a#nbsp;sentence. For the run through don’t choose experts in#nbsp;the topic you speak about. Wide audience for speech means that everyone should understand what you mean.
Wear sensible clothes and work more on#nbsp;your presentation, temp and tone of#nbsp;your voice. Julian Treasure would help you to learn more about it. https://youtu.be/eIho2S0ZahI
Beginning and end of#nbsp;your speech are important. There are a#nbsp;few ways to#nbsp;begin from dramatism, stimulate curiosity, provoking. The first minute determine if#nbsp;you attract audience attention or#nbsp;smartphone will take it#nbsp;over. For the end it#nbsp;is#nbsp;recommended to#nbsp;show opportunities, call for an#nbsp;action or#nbsp;show commitment to#nbsp;the idea (like Elon Musk after SpaceX unsuccessful launch).