uncertainty about outcomes, ownership, and execution.
And uncertainty is what pulls founders and executives back into hiring long after they should be focused on strategy.
What Fixing HR Mistakes Actually Looks Like
Fixing these mistakes doesn’t start with new tools or frameworks.
It starts with:
defining execution before evaluation
making decision ownership explicit
aligning signals early
designing HR for ambiguity, not stability
measuring confidence, not just speed
When uncertainty drops:
hiring speeds up naturally
leaders step out earlier
execution regains momentum
That’s the real return on HR done right.
TL;DR / Key Takeaways
The most expensive HR mistakes don’t look like HR problems
Treating hiring as transactional prevents learning and compounding
Activity does not equal decision confidence
“Almost right” hires quietly tax execution
Diffused ownership keeps leaders trapped in hiring
Reducing uncertainty is the real job of HR in startups
About Author
Olga Fedoseeva is the Founder of UnitiQ, a talent acquisition partner for Series A–pre-IPO companies in Fintech, Robotics, and Mobility across EU, UKI, and MENA.
She works directly with founders and Heads of People who are stuck in hiring mode and need momentum back — helping teams move from reactive hiring to focused People Projects that reduce mis-hire risk and restore aligned execution.